Artist: Lady Gaga

Song: “Born This Way”

Creative: Creators showcase their glow ups into their most authentic selves in honor of Pride month.

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Artist: Shakira & Rauw Alejandro

Song: “Te Felicito”

Creative: Creators made dance videos and POV videos relating to the lyrics.

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Artist: Jessie Reyez

Song: “Fraud”

Creative: Creators called out someone who is a “fraud”, like an ex relationship or ex friend that did you wrong – or even yourself.

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Artist: Sheryl Crow

Song: “All I Wanna Do”

Creative: Heading into the summer, Creators bring on the fun vibes by showing all of the things they’re doing to celebrate.

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Artist: Shania Twain

Song: “Any Man Of Mine”

Creative: Creators played off of the existing trends by using the sound as a reference for desired qualities in a romantic partner, and dancing/lip syncing to the sound with visual country themes.

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Artist: Phoebe Bridgers

Song: “Sidelines”

Creative: The aim of this campaign was to identify and target influencers that align with Phoebe Bridgers’ fanbase.

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Artist: Dolly Parton

Song: “Run”

Creative: Creative called for Nashville-themed outfits and favorite memories. / Creative was to make a POV of things/situations/problems they would run away from.

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Artist: Brandi Carlile

Song: “Broken Horses”

Creative: Creators shared a time they’ve overcome an obstacle / shared a success they’ve had using text.

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