Exposure to viral musical content on TikTok and Instagram has been proven to increase consumer song searches on YouTube, Spotify, and voice devices (Alexa, Google Home, etc.), while driving direct click-throughs to streaming services, impacting the algorithms that power major playlists, and influencing radio programmers.

Kings & Queens – Ava Max

Heather – Conan Grey

Freak – Sub Urban

Miss Me – Joseph Black

Kings & Queens – Ava Max

Kings & Queens – Ava Max

London – Kaash Paige

Mike Stud (One Sheet)
Joseph Black (One Sheet)